Connecting with your clients via email in 2021

Feb 23, 2021
Your email database provides you with an amazing opportunity - direct communication with your client, that you are actually in charge of.

A strong, up to date, and relevant email list focuses on your brand, doesn’t dilute your message, and also gets you specific statistics on who is reading what (and what they do once they’ve read it) - things that social media doesn’t.

In short, a good mailing list is a powerful way to get your message across and ensure that clients can more easily and directly take action (like buy your product!). No other medium brings in as much profit as email.

What is your database good for?

  • You have control over your data
  • Easily get messages to customers and clients
  • Increase your rate of return visitors
  • Email builds trust between you and your clients and customers
  • A good list consists of subscribers who want what you’re offering

Have you been putting it off?

The benefits of building an up to date, segmented, opted-in email list are too great to ignore. It can have a tremendous impact on your website’s traffic and sales. Don’t wait. The best way to start is to start

Your email list is the only digital marketing channel you have control over when it comes to your online business.

Can we help?

Yes! Chat to us about how we can help you build your business’s email list through forms and popups on your current website.

Out of all the channels I tested as a marketer, email continually outperforms most of them. Not only does it have a high conversion rate, but as you build up your list you can continually monetize it by pitching multiple products. Just look at ecommerce sites like Amazon, one way they get you to continually buy more products from them is by emailing you offers on a regular basis.

And if you aren’t selling any products, you should still collect emails so you can get people back to your site on a continual basis. For example, if you have a blog, every time you publish a new post, you can notify your list, which will help increase repeat traffic.”

-- Neil Patel (Co-Founder of KISSmetrics, CrazyEgg, and QuickSprout)

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