Rebranding the Helen Suzman Foundation website

The Helen Suzman Foundation, or HSF, was founded in 1993 to honour the life work of Helen Suzman. HSF is inspired by the values espoused by Helen Suzman throughout her public life and in her devotion to public service.

Our goals with the new website were clear and simple:

• Create a memorable website as a reflection of their new vibrant brand
• Make their resources more easily accessible
• Help them clarify their areas of work and allow site visitors to find the items associated with these themes.

We upgraded their site to Plone 5.2 and used Plone's excellent faceted Search tool to ensure that items are easy to search through.

Karel was included in multiple steps of their rebranding process which really made us feel like our opinion mattered, and that our insights from working with them for such an extended period of time helped them make decisions based on the history we had seen the organisation grow through.

In all, a very successful project, not only in our opinion, but also garnering some great feedback from their longstanding following and their board.

"HSF is fortunate to have someone with your skills, knowledge and most importantly passion, looking after their website!" - Juliet Briggs (their FD at the time of launch)

Launch: November 2023
URL: https://hsf.org.za