What do you want? A website! When do you want it? Yesterday!!!
Oct 30, 2019We recently completed a website in record time. PRICELESS SA needed a new CMS website and gave us a timeline that would generally be unreasonable for most of our projects.
So how did we do it, you might ask? We worked with the client on a doable goal and a phased approach to reach an achievable delivery date. This might seem obvious, but shorter timelines make for harder delivery if we’re not all on the same page.
Here’s how we did it...
- Know your goal
Why is the timeline so tight? PRICELESS SA needed something for a stakeholder presentation, so we knew who the immediate audience was, and what could wait until phase 2. - Manage expectations
Surprising a client is never a good idea. So we pressed the client for feedback, ensuring that they knew that sections of the website would have to come later. This helped us figure out what we wanted the client to focus on in the short term. - Continuous feedback
A continuous feedback and comment loop helps. When we can keep the momentum because our client has given feedback, the path to implementation is just that much faster. - Be prepared
In a normal timeline, there is a lot more room for meetings, missed cues, indecision, design by committee (you know, the things that we know cause a delay in delivery). With a super tight deadline, we just don’t have time for all of that. Just time to get it done.
When all is said and done, trust is our biggest asset in a short timeline. And the steps above helped us achieve that trust. If the client trusts that we have their best interest at heart, they’ll trust us to grow the site as it should, in the time available.